BMW vs Audi 

When you're ready to purchase your next luxury vehicle, you first need to decide which brand will suit your style the best. Though with many luxury manufacturers in the market, how do you choose? Why, by researching the best: BMW and Audi.

Both brands have made a name for themselves, especially on the streets of Savannah, Pooler, and Richmond Hill, Georgia, due to their unmatched style, innovative features, and exhilarating performances. However, they do boast a lot of differences.

To learn more about each of these brands, read through this BMW vs. Audi comparison by Critz BMW.

BMW vs Audi: Backgrounds

To learn what these brands are all about, looking at their history is a great place to begin. Both brands got their start in the early 1900s engineering motorcycles. They also both made their debut in the United States in the 1970s, gaining momentum in the luxury sector.

There are some differences, though. Before making their way to America, Audi engineered steam-powered vehicles, while BMW was responsible for creating aircraft engines. BMW then introduced its first vehicle in 1928 and quickly became a go-to luxury brand.

Though Audi released their first vehicle a little earlier, they weren't established as a luxury brand for quite some time-possibly not until after their first unveiling in the US. While they are-of course-a leader in the sector today, BMW and luxury have been synonymous since nearly the beginning.


BMW vs Audi: Vehicle Lineups

One of the most important things to consider when choosing your brand is the model roster.

BMW places a large focus on quality in their model lineup. Each vehicle on this list boasts high-end style, the newest technologies, and performances that are engineered to last. This leaves them with just over 20 models to choose from, including SUVs, sedans, coupes, and hybrid models.

Audi, on the other hand, is all about quantity. Though their vehicles also come backed by strong performances, a great design, and progressive features, they have almost 40 models to choose from. While this doesn't mean they don't care about quality, this many vehicles could be overwhelming during your shopping process.


BMW vs Audi: Accolades

Awards say a lot about a brand, and BMW proves this. In 2019 alone, they won over 50 awards-all based on consumer reports, expert opinion, and how innovative their vehicles are. Some include:

  • Golden Steering Wheel Most Beautiful Car of the Year: BMW 8 Series
  • Car and Driver Best Subcompact Luxury SUV: BMW X1
  • J.D. Power Most Dependable: BMW X3
  • IIHS Top Safety Pick: Multiple models

Over the years, Audi also racked up some impressive awards, including the IIHS Top Safety Pick for some of their models. However, it's hard to compete with a trophy case with over 50 awards gained in one single year.


BMW vs Audi: The Choice Is Yours

Both BMW and Audi proved they can take the world by storm. However, with strong roots in the luxury industry, a lineup focused on quality, and a long list of accolades, BMW stands strong as one of the most reliable luxury manufacturers on the market.

This doesn't mean your research is over quite yet, though. To see how specific BMW models compare to the Audi lineup, follow the links on this page. Then, once you're ready, experience your favorite models in person by scheduling a test drive at Critz BMW!

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